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ZADA KERIMOVA
DESIGNER / ART DIRECTOR
Sizzle Reel
BRIEF: Create 1-2 minute reel showcasing Q1 & Q2 work for McDonald's Chicago region. For this concept, started with a single illustration image of the Chicago skyline and incorporated bits and pieces as a driving thread throughout the reel while exhibiting past work.
Social Videos (Live-action shoot)
Art direction for social videos: Concept development, storyboarding, location scouting, set design, prop coordination, on-set supervision, casting & wardrobe.
Social Videos (Animation)
Art direction for animation social videos: Concept development, visual style & aesthetics, storyboarding, retouching supervision & animation oversight.
Sizzle Reels
Art direction for regional McDonald's and H/L Brand sizzle reels.
All Videos
McDonald's Chicaco 2023 Q2 Sizzle Reel
02:03
H/L Brand Sizzle Reel
01:42
McDonald's Chicago Sizzle Reel Q3-4
02:03
McDonald's Chicago 2021 Q2 Sizzle Reel
01:18
OOH: Print and LEDs
Holiday Cards
Designed holiday cards for multiple McDonald's regions.
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